A range, not a guess,
with the assumptions showing.

A free calculator gives you a range in minutes. The AI deal analyst and the Exit Readiness Audit go further. Each one says what it assumed.

Inputs

  1. RevenueAnnual revenue, and how much of it recurs.
  2. EarningsSeller's discretionary earnings (SDE) and EBITDA.
  3. HistoryYear established, employees, and growth rate.
  4. DependenceWhether the business runs without the owner.

Three methods,
side by side

Smaller owner-run businesses are usually valued on SDE, larger ones on EBITDA, and subscription businesses partly on revenue. The calculator shows all three ranges so you can see where they agree and where they do not.

Is the business
off its industry’s curve?

Across an industry, revenue, headcount, and earnings scale with each other as power laws (y = a·x^b). A business far off that curve, say a large revenue on very few employees, is either exceptional or misreported. succession.ai flags it as the first question a buyer should ask. The same model lets a seller prove, in beta, that private figures fall inside the normal band without revealing them.

What a range
cannot tell you

A valuation range is an estimate from the figures you enter. It is not an appraisal, a fairness opinion, or tax advice. Customer concentration, contracts, real estate, and deal terms can move the number a lot. Check it with your accountant and advisors before you rely on it.

Know your number
before buyers do.